D60 was born out of a desire to help others train better and have the help to get it right from the start.
Imperial Bodies was the name born in 2016 when I became a PT. This grew into a place others could go to train, my gym. #builtbydeena was a result of my first male client getting some awesome results and became an investor in my dream.
My mission is to help you train better, to help you understand why we perform certain movements and educate you on how to perform it better, for YOU!
Together these names have created D60 because I know you need to turn your life, fitness and mindset around (a total 360!) and I do this by giving you results focused training and nutrition designed just for you.
Welcome to D60, this is a little about me.
I am 40 years old and love it! Although I am quite loud and 'extra' in person I enjoy time by myself in total silence. I am a mum to 4 children aged 20, 17, 12 and 10.
Before owning a gym and being a PT I worked in admin and finance for 16 years! I didn't even do much exercise but remember being inspired by a neighbour who became a friend and she introduced me to some Les Mills classes in 2004. I did a few but found them to be really clicky aka bitchy and really felt uncomfortable, so I didn't stick to it for very long.
A few years later, In December 2011, after being in an emotionally abusive relationship, I walked out with my youngest boys and was officially homeless (there is a pretty sad story to this but I don't want to reveal too much here). So, I had to start building our 'home' again with two young boys (my eldest two lived with their dad until 2017) and I had zero belongings or furniture.
I spent my 'free' weekends going out, drinking, dancing and feeling very lost and sorry for myself. I didn't know who I was, I didn't feel loved or wanted, I had know real idea what I wanted in my life and was fed up of suffering from constant heartbreak and seeking validation from people who didn't give a shit about me. Thankfully a new gym opened in Daventry, it was called the Training Shed, and this truly did save my life! I made the best decision of my life to join up so I could stop being self destructive and start doing something productive.
I started with a few exercise classes and remember telling one of the coaches that I didn't want to get big legs or a big bum or have big muscles, a pretty standard response from all women, I was actually scared to build muscle. Anyway, a few years later I literally transformed my whole self. Exercise gave me such a great feeling, a sense of purpose, escape and a way to deal with some mixed emotions, yes some of the people who worked their knocked my confidence but it didn't matter! I really got into bodybuilding and I was watching as many youtube videos as I could and reading T-nation articles and following all the greats from 70's and 80's and fell in love with Ben Pakulski and Tom Platz and their training styles and I wanted more for myself! I asked one coach how I could 'feel' it better in the muscles just to be told that what I was doing was working so just keep doing it.
To me, he totally missed the point of being a coach or PT, and when the owner of the gym told me I wasn't a bodybuilder I thought FUCK YOU!! he really pissed me off and made me feel crap! So what if I didn't want to step onto a stage in a bikini and flash my waxed vagina in someone's face?! I had worked hard to change my body! I had built myself a new body! Through my own hard work I was pretty much unrecognisable and that negativity just wasn't welcome in my life.
I wanted more! I wanted bigger legs and a bigger booty. How things had changed from the person who first stepped inside that gym lol!
Anyway, in 2014, after training for 2 solid years and loving how it made me feel and look, I decided I wanted to help other people do the same and began my studies to be a personal trainer.
I qualified as a PT in August 2015 and thanks to my first male client (PT!!) and my sister, I got to planning on opening my own gym in 2016.
I was so lucky to finally open my own gym on 1 December 2016. My whole business is founded through my passion to help as many people as possible train and live the best way they can.
I have stuck to my vision, I have continued to allow my passion to lead the way to advance and grow. I have had to deal with a lot of struggles, negtaivity, criticism, fallouts, lost friends yet I have so much more to be grateful for! I have a team of great people helping me keep Imperial Bodies operating and making it what it is today and more importantly, a group of members who are there for everyone and want the same safe space to thrive and grow without judgement or negativity that I did.
Fitness literally saved me and has helped me develop into the person I am today, I am stronger for every struggle I have ever endured and I have only just begun this journey!
Best of all, if I can do all this then I know you can too!